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Category Brand Performance - Home & Kitchen

June 14, 2025

A brand-level performance analysis for the Home & Kitchen category on Amazon.com. This report highlights market share trends based on 7-day average sales contribution, and includes ASIN count, average pricing, and estimated monthly sales—offering a snapshot of each brand’s position in the marketplace.

Brand Name ASIN Count Avg Price (USD) Avg Monthly Sales 7-Day Market Share (%)
Ninja 28 $158.57 $305,880 5.9%
Bissell 24 $27.21 $233,934 4.5%
Breville 28 $344.15 $217,749 4.2%
Keurig 29 $106.42 $211,209 4.1%
Cuisinart 68 $109.79 $199,415 3.9%
OXO 231 $26.68 $192,447 3.7%
BLACK+DECKER 60 $47.64 $156,998 3.1%
iRobot 14 $325.54 $133,252 2.6%
Miele 31 $171.16 $122,252 2.4%
Shark 15 $184.68 $116,436 2.3%
Lasko 33 $55.89 $95,557 1.9%
Presto 85 $48.86 $76,756 1.5%
Zojirushi 26 $146.84 $67,440 1.3%
Honeywell 30 $53.00 $60,341 1.2%
NutriBullet 12 $82.42 $60,018 1.2%
Lodge 76 $36.60 $57,975 1.1%
Aprilaire 13 $322.76 $55,668 1.1%
De'Longhi 15 $154.37 $52,186 1.0%
Vitamix 15 $362.74 $49,414 1.0%
Dyson 25 $177.04 $49,008 1.0%
Emeril Lagasse 1 $172.59 $46,467 0.9%
Nespresso 18 $166.57 $46,023 0.9%
EanOruus 1 $129.99 $44,997 0.9%
Hamilton Beach 35 $58.93 $44,753 0.9%
Conair 3 $37.76 $40,124 0.8%
LEGO 9 $111.97 $38,175 0.7%
BUNN 35 $59.39 $38,044 0.7%
Nearly Natural 32 $58.34 $37,695 0.7%
Emircey 2 $102.49 $33,882 0.7%
Willow Tree 72 $33.47 $33,650 0.7%
Jura 20 $82.89 $32,087 0.6%
Command 59 $10.80 $30,696 0.6%
Elite Gourmet 23 $40.97 $29,746 0.6%
Anova Culinary 8 $97.93 $29,560 0.6%
Bath & Body Works 97 $17.49 $28,321 0.6%
MBYULO 1 $139.99 $26,921 0.5%
Sterilite 59 $22.54 $25,713 0.5%
BELLA 14 $42.20 $25,431 0.5%
DampRid 9 $19.81 $25,001 0.5%
Chefman 11 $40.04 $22,952 0.4%
Crock-Pot 20 $51.20 $22,297 0.4%
Mr. Coffee 24 $28.64 $21,424 0.4%
Rubbermaid 58 $32.40 $19,883 0.4%
VEAGASO 2 $134.98 $19,652 0.4%
Suncast 3 $55.17 $18,560 0.4%
Panasonic 13 $210.51 $18,408 0.4%
Aiusevo 2 $149.98 $18,266 0.4%
Ninestars 4 $56.72 $18,237 0.4%
Pyrex 54 $18.50 $18,232 0.4%
NESCO 11 $68.37 $18,142 0.4%
Nostalgia 33 $51.47 $17,311 0.3%
DEWALT 2 $107.48 $17,187 0.3%
Dirt Devil 11 $41.53 $16,847 0.3%
Wüsthof 94 $159.67 $16,726 0.3%
FoodSaver 14 $47.86 $16,705 0.3%
Winsome 39 $65.91 $16,310 0.3%
Victorinox 64 $41.40 $16,134 0.3%
Melitta 37 $11.13 $16,072 0.3%
Vornado 21 $70.85 $15,886 0.3%
Ailltopd 1 $399.99 $15,384 0.3%
Hessaire 5 $160.28 $15,306 0.3%
Le Creuset 160 $143.58 $15,043 0.3%
bicepos 1 $129.99 $14,999 0.3%
Instant Pot 13 $125.40 $14,972 0.3%
Nordic Ware 90 $26.49 $14,892 0.3%
Owala 5 $36.66 $14,776 0.3%
KCLASO 1 $94.99 $14,614 0.3%
STANLEY 24 $40.37 $14,582 0.3%
THERMOS 19 $21.88 $14,234 0.3%
LG 9 $338.92 $14,052 0.3%
LQZ 1 $119.99 $13,845 0.3%
YFXCVSL 1 $35.99 $13,842 0.3%
Winco 358 $18.26 $13,802 0.3%
ZeroWater 4 $26.00 $13,767 0.3%
Whynter 8 $410.31 $13,605 0.3%
Farberware 27 $21.82 $13,588 0.3%
Hydro Flask 42 $25.84 $13,526 0.3%
Arctic Air 8 $32.43 $13,473 0.3%
Norpro 193 $10.75 $12,208 0.2%
Signature Design by Ashley 28 $152.55 $11,808 0.2%
Corelle 42 $45.49 $11,537 0.2%
Homvana 1 $29.98 $11,531 0.2%
Flash Furniture 62 $92.04 $11,376 0.2%
HENCKELS 47 $63.08 $11,275 0.2%
Furinno 60 $45.03 $11,158 0.2%
SHARP 5 $330.47 $11,142 0.2%
Yankee Candle 60 $17.11 $10,969 0.2%
GreenPan 37 $86.37 $10,965 0.2%
ClosetMaid 20 $54.95 $10,853 0.2%
George Foreman 6 $50.05 $10,657 0.2%
WECK 4 $25.91 $10,477 0.2%
Shun 61 $154.33 $10,234 0.2%
Technivorm Moccamaster 5 $262.53 $9,988 0.2%
Holikme 2 $15.97 $9,979 0.2%
GoodCook 66 $6.41 $9,737 0.2%
T-fal 7 $57.15 $9,695 0.2%
AROMA 10 $37.20 $9,648 0.2%
Jiffy Steamer 5 $241.21 $9,619 0.2%
Rev-A-Shelf 63 $173.62 $9,288 0.2%
Wagner 1 $120.00 $9,231 0.2%
YETI 70 $48.40 $9,027 0.2%
BLACKSTONE 16 $30.21 $8,766 0.2%
HON 7 $311.14 $8,596 0.2%
Sharp 12 $849.63 $8,541 0.2%
Marycele 1 $23.99 $8,304 0.2%
Marcato 15 $71.42 $8,299 0.2%
WUNLY 1 $299.99 $8,077 0.2%
KRUPS 7 $54.17 $8,032 0.2%
Elkay 3 $1,302.51 $7,903 0.2%
Philips Kitchen Appliances 4 $58.72 $7,868 0.2%
Casual Home 24 $64.86 $7,791 0.2%
Bodum 8 $25.74 $7,762 0.2%
All-Clad 22 $134.50 $7,635 0.1%
simplehuman 5 $83.98 $7,460 0.1%
ZWILLING 43 $90.94 $7,405 0.1%
Brita 6 $39.80 $7,355 0.1%
Hoover 17 $52.79 $7,125 0.1%
Lenox 64 $54.50 $7,086 0.1%
Wilton 58 $11.63 $6,976 0.1%
Lavazza 2 $133.48 $6,941 0.1%
ECOSELF 1 $89.98 $6,922 0.1%
McCULLOCH 1 $169.99 $6,538 0.1%
RYOBI 6 $100.97 $6,531 0.1%
Whitmor 20 $21.20 $6,453 0.1%
Kamenstein 4 $26.10 $6,398 0.1%
Blackstone 2 $149.80 $6,184 0.1%
Kilgone 2 $331.99 $6,161 0.1%
MZROT 1 $79.99 $6,153 0.1%
FDM 1 $389.00 $5,985 0.1%
Anchor Hocking 38 $14.45 $5,938 0.1%
HEM 29 $7.04 $5,771 0.1%
Chef Craft 125 $5.06 $5,770 0.1%
Intex 5 $25.04 $5,628 0.1%
TYLER CANDLE COMPANY 13 $15.92 $5,394 0.1%
Milwaukee 10 $81.03 $5,336 0.1%
ProKeeper 11 $22.82 $5,283 0.1%
EnviroCare 33 $12.82 $5,283 0.1%
If You Care 21 $11.09 $5,244 0.1%
ROUUO 4 $31.20 $5,232 0.1%
HARIO 37 $24.28 $5,221 0.1%
Moccamaster 2 $21.45 $5,191 0.1%
DASH 10 $22.16 $5,179 0.1%
NutriBullet Select 1 $67.00 $5,154 0.1%
Imusa 10 $12.91 $5,113 0.1%
USA Pan 9 $21.84 $5,083 0.1%
Sauder 8 $153.69 $5,025 0.1%
zibroges 1 $42.99 $4,960 0.1%
JONYJ 1 $31.98 $4,920 0.1%
OVENTE 1 $13.85 $4,794 0.1%
iDesign 63 $11.29 $4,667 0.1%
Alexander Home 6 $57.50 $4,548 0.1%
Black+Decker 1 $58.99 $4,538 0.1%
Plano 4 $45.54 $4,524 0.1%
ROPVACNIC 1 $129.99 $4,500 0.1%
Satya 19 $8.36 $4,449 0.1%
magic bullet 3 $34.99 $4,422 0.1%
Milcabe 1 $56.98 $4,383 0.1%
Silver Buffalo 73 $15.51 $4,377 0.1%
Ateco 103 $9.69 $4,345 0.1%
SODAY 2 $59.76 $4,342 0.1%
KOHLER 11 $94.81 $4,321 0.1%
Air King 6 $114.67 $4,285 0.1%
Zeroll 6 $19.16 $4,284 0.1%
Mind Reader 17 $31.41 $4,271 0.1%
Frigidaire 5 $31.74 $4,254 0.1%
Kalita 8 $23.66 $4,245 0.1%
Rösle 40 $37.40 $4,181 0.1%
Global 31 $112.15 $4,175 0.1%
7 code 1 $35.99 $4,153 0.1%
Smeg 23 $237.55 $4,099 0.1%
Enoz 6 $19.93 $4,087 0.1%
OXO Good Grips 7 $19.99 $4,044 0.1%
Aikoper 1 $25.98 $3,997 0.1%
COZSINOOR 3 $28.99 $3,950 0.1%
Benriner 8 $37.53 $3,940 0.1%
Riedel 53 $58.85 $3,930 0.1%
DeLonghi America 1 $999.99 $3,846 0.1%
Brightown 1 $9.99 $3,842 0.1%
Oster 19 $46.57 $3,835 0.1%
Taylor 48 $16.85 $3,830 0.1%
Brentwood 38 $30.66 $3,805 0.1%
Akro-Mils 15 $57.79 $3,786 0.1%
Suncast Commercial 4 $154.78 $3,669 0.1%
Rubbermaid Commercial Products 34 $43.75 $3,614 0.1%
Epicurean 6 $36.18 $3,539 0.1%
Megachef 22 $57.58 $3,527 0.1%
Capresso 7 $53.37 $3,517 0.1%
BSRCO 2 $37.99 $3,491 0.1%
Poo-Pourri 4 $9.46 $3,479 0.1%
Primula 6 $22.21 $3,473 0.1%
Eva-Dry 1 $14.97 $3,455 0.1%
DecoPac 6 $7.89 $3,431 0.1%
TRIPP LITE 1 $889.99 $3,423 0.1%
Kirby 12 $10.88 $3,412 0.1%
IRIS 5 $42.37 $3,410 0.1%
Bialetti 10 $42.50 $3,349 0.1%
Waring 21 $439.65 $3,325 0.1%
GiveBest 2 $63.49 $3,307 0.1%
Alera 11 $94.12 $3,264 0.1%
LEM 26 $221.99 $3,263 0.1%
Categories

Appliances

Automotive

Baby

Clothing, Shoes & Jewelry

Electronics

Garden & Outdoor

Health & Personal Care

Home & Kitchen

Industrial & Scientific

Musical Instruments

Office Products

Pet Supplies

Sports & Outdoors

Tools & Home Improvement

Toys & Games

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