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Category Brand Performance - Home & Kitchen

April 26, 2025

A brand-level performance analysis for the Home & Kitchen category on Amazon.com. This report highlights market share trends based on 7-day average sales contribution, and includes ASIN count, average pricing, and estimated monthly sales—offering a snapshot of each brand’s position in the marketplace.

Brand Name ASIN Count Avg Price (USD) Avg Monthly Sales 7-Day Market Share (%)
Ninja 46 $154.70 $463,317 7.4%
Cuisinart 122 $92.58 $373,247 6.0%
Keurig 35 $97.12 $289,978 4.6%
BLACK+DECKER 78 $43.32 $232,819 3.7%
OXO 256 $26.09 $219,688 3.5%
Breville 37 $293.95 $208,099 3.3%
iRobot 17 $322.44 $198,074 3.2%
Shark 22 $220.12 $184,787 3.0%
Bissell 37 $34.11 $167,531 2.7%
Miele 43 $114.04 $102,755 1.6%
Lasko 34 $54.29 $86,438 1.4%
Dyson 40 $153.01 $85,061 1.4%
Presto 87 $47.75 $81,704 1.3%
Aprilaire 13 $292.32 $72,859 1.2%
Emeril Lagasse 1 $209.99 $72,689 1.2%
Zojirushi 50 $108.54 $72,095 1.2%
Nespresso 28 $120.76 $71,625 1.1%
NutriBullet 13 $85.39 $71,083 1.1%
Midea 2 $281.00 $59,653 1.0%
Lodge 84 $36.03 $54,357 0.9%
Sterilite 77 $33.80 $53,901 0.9%
De'Longhi 20 $190.96 $47,654 0.8%
Nearly Natural 35 $58.77 $46,809 0.7%
Wagner 1 $144.95 $44,600 0.7%
Whynter 12 $454.93 $43,317 0.7%
Honeywell 27 $59.09 $41,921 0.7%
LEGO 9 $138.62 $41,315 0.7%
Brita 11 $28.20 $39,767 0.6%
Crock-Pot 29 $48.81 $39,667 0.6%
Rubbermaid 114 $33.87 $38,668 0.6%
BUNN 37 $61.42 $38,107 0.6%
GE 9 $172.54 $36,014 0.6%
EanOruus 1 $129.99 $34,997 0.6%
Hamilton Beach 37 $59.23 $34,278 0.5%
Vitamix 17 $314.22 $33,206 0.5%
Bath & Body Works 98 $17.35 $31,220 0.5%
Anova Culinary 10 $89.54 $30,315 0.5%
ZeroWater 6 $29.55 $29,628 0.5%
Jura 18 $36.41 $28,953 0.5%
Elite Gourmet 35 $34.46 $27,449 0.4%
DEWALT 3 $72.56 $26,796 0.4%
Ninestars 4 $53.08 $25,608 0.4%
simplehuman 11 $83.89 $25,517 0.4%
BELLA 23 $42.73 $25,507 0.4%
Mr. Coffee 32 $37.71 $25,432 0.4%
Farberware 35 $21.00 $25,198 0.4%
HENCKELS 53 $65.06 $25,179 0.4%
Willow Tree 78 $33.67 $24,797 0.4%
Instant Pot 13 $126.50 $24,449 0.4%
Nordic Ware 109 $27.35 $24,084 0.4%
KCLASO 1 $99.99 $23,075 0.4%
Owala 6 $32.12 $22,714 0.4%
Melitta 44 $12.01 $22,378 0.4%
Command 62 $11.06 $22,044 0.4%
Magic Bullet 7 $41.74 $21,405 0.3%
Nesco 24 $58.39 $21,385 0.3%
Vornado 32 $79.71 $20,093 0.3%
CUIJ9 1 $49.99 $19,227 0.3%
Sharp 14 $693.05 $18,951 0.3%
DampRid 9 $21.50 $18,385 0.3%
FOODSAVER 21 $45.21 $18,045 0.3%
THERMOS 52 $37.43 $17,684 0.3%
Victorinox 84 $36.73 $17,557 0.3%
DONAMA 3 $36.65 $17,394 0.3%
Aiusevo 2 $149.99 $16,960 0.3%
Furinno 102 $41.65 $16,668 0.3%
Hoover 32 $56.01 $16,443 0.3%
Pyrex 63 $18.23 $16,118 0.3%
Winco 453 $18.35 $15,739 0.3%
All-Clad 44 $84.18 $15,341 0.2%
sodastream 15 $69.40 $15,259 0.2%
AROMA 13 $38.10 $15,183 0.2%
STANLEY 33 $40.67 $15,182 0.2%
Chefman 18 $50.37 $14,942 0.2%
Winsome 44 $71.39 $14,896 0.2%
Nostalgia 37 $40.48 $14,070 0.2%
Panasonic 14 $232.06 $13,940 0.2%
GoodCook 74 $8.04 $13,560 0.2%
LG 9 $463.33 $13,124 0.2%
Le Creuset 173 $160.90 $12,814 0.2%
Norpro 213 $10.36 $12,657 0.2%
Wüsthof 92 $172.57 $12,649 0.2%
George Foreman 8 $47.33 $12,257 0.2%
Rev-A-Shelf 81 $178.90 $12,089 0.2%
McCULLOCH 2 $156.08 $12,006 0.2%
Yankee Candle 69 $18.53 $11,813 0.2%
Technivorm Moccamaster 8 $258.13 $11,796 0.2%
BSRCO 3 $38.66 $11,736 0.2%
Dirt Devil 14 $39.87 $11,689 0.2%
PSIIDAN 4 $112.49 $11,614 0.2%
KRUPS 9 $49.99 $11,549 0.2%
COZSINOOR 3 $59.99 $11,538 0.2%
LQZ 1 $99.98 $11,536 0.2%
Homvana 1 $29.98 $11,531 0.2%
VEAGASO 2 $129.99 $11,499 0.2%
Cosco 4 $56.64 $11,261 0.2%
Suncast 4 $99.12 $10,582 0.2%
VIPSUN 1 $88.99 $10,268 0.2%
XIEBro Life 1 $129.99 $9,999 0.2%
NutriBullet Select 1 $64.99 $9,998 0.2%
Holikme 2 $15.97 $9,979 0.2%
Mr. Heater 2 $108.14 $9,879 0.2%
Victoria 1 $24.99 $9,612 0.2%
Bialetti 12 $48.51 $9,593 0.2%
Jiffy Steamer 4 $236.63 $9,438 0.2%
Milcabe 2 $60.99 $9,383 0.2%
DASH 17 $22.00 $9,348 0.1%
FULMINARE 1 $26.99 $9,343 0.1%
Wilton 77 $11.94 $9,184 0.1%
Emircey 2 $37.99 $9,075 0.1%
Progressive International 27 $15.46 $8,816 0.1%
Kilgone 2 $152.24 $8,740 0.1%
ClosetMaid 25 $51.61 $8,583 0.1%
YETI 78 $50.88 $8,579 0.1%
Lifetime 5 $58.43 $8,447 0.1%
Shun 60 $152.28 $8,441 0.1%
Flash Furniture 65 $90.78 $8,331 0.1%
Elkay 4 $1,308.19 $8,061 0.1%
USA Pan 9 $22.05 $7,919 0.1%
MARCATO 14 $70.61 $7,911 0.1%
Anchor Hocking 44 $16.33 $7,890 0.1%
Epicurean 9 $33.47 $7,768 0.1%
Ailltopd 1 $99.99 $7,692 0.1%
Signature Design by Ashley 12 $129.00 $7,394 0.1%
Philips Kitchen Appliances 4 $61.94 $7,367 0.1%
MBTTODF 1 $190.00 $7,308 0.1%
ToLife 2 $64.99 $7,307 0.1%
Sauder 7 $160.68 $6,971 0.1%
Lavazza 2 $131.99 $6,884 0.1%
Hydro Flask 53 $28.08 $6,829 0.1%
InterDesign 76 $11.91 $6,794 0.1%
Satya 24 $7.35 $6,787 0.1%
HEM 40 $6.86 $6,777 0.1%
Primula 9 $18.14 $6,571 0.1%
Milwaukee 10 $79.64 $6,509 0.1%
Kamenstein 5 $23.99 $6,366 0.1%
Kalita 16 $22.99 $6,340 0.1%
EnviroCare 47 $11.80 $6,257 0.1%
Calphalon 37 $87.96 $6,234 0.1%
Whitmor 24 $19.82 $6,196 0.1%
NineSky 2 $69.99 $6,191 0.1%
Ball 37 $14.79 $6,160 0.1%
ROUUO 5 $34.39 $6,051 0.1%
Winix 3 $98.32 $6,038 0.1%
Smeg 33 $236.60 $6,022 0.1%
Aikoper 1 $30.99 $5,960 0.1%
Chef Craft 131 $4.80 $5,931 0.1%
Lenox 65 $49.39 $5,920 0.1%
GreenPan 24 $89.74 $5,789 0.1%
Wpsoert 1 $249.99 $5,769 0.1%
FDM 1 $368.75 $5,673 0.1%
Tramontina 22 $44.14 $5,637 0.1%
Intex 10 $23.16 $5,580 0.1%
GiveBest 2 $63.49 $5,575 0.1%
Corelle 51 $40.21 $5,572 0.1%
RYOBI 4 $115.96 $5,521 0.1%
Frigidaire 5 $30.09 $5,492 0.1%
West Bend 10 $42.36 $5,472 0.1%
vinburg 1 $69.99 $5,384 0.1%
AeroPress 1 $33.97 $5,226 0.1%
Casual Home 25 $60.42 $5,193 0.1%
Mind Reader 18 $31.45 $5,146 0.1%
Brightown 2 $10.99 $5,134 0.1%
WECK 2 $25.51 $5,122 0.1%
Enoz 11 $18.69 $5,025 0.1%
ROPVACNIC 1 $129.99 $5,000 0.1%
ZCWA 1 $129.99 $5,000 0.1%
EGYPTIAN BEDDING 1 $130.00 $5,000 0.1%
JONYJ 1 $31.99 $4,922 0.1%
Hessaire 2 $222.00 $4,919 0.1%
ZWILLING 44 $100.91 $4,899 0.1%
7 code 1 $40.99 $4,730 0.1%
Marycele 1 $24.59 $4,729 0.1%
Libbey 31 $38.71 $4,727 0.1%
Taylor 49 $16.64 $4,715 0.1%
T-fal 18 $52.24 $4,689 0.1%
Urnex 10 $16.26 $4,680 0.1%
TYLER CANDLE COMPANY 11 $18.14 $4,622 0.1%
BLACKSTONE 14 $30.24 $4,543 0.1%
Zeroll 6 $20.46 $4,479 0.1%
Coway 1 $164.99 $4,442 0.1%
Contigo 27 $23.78 $4,432 0.1%
Waring 24 $446.19 $4,404 0.1%
Akro-Mils 13 $56.94 $4,290 0.1%
OVENTE 2 $15.20 $4,273 0.1%
If You Care 21 $11.76 $4,272 0.1%
Simple Modern 1 $26.95 $4,146 0.1%
Moccamaster 2 $19.24 $4,084 0.1%
HARIO 34 $25.27 $4,056 0.1%
Ateco 134 $8.69 $4,030 0.1%
Rösle 43 $35.10 $4,026 0.1%
AMEIFU 1 $114.99 $3,980 0.1%
SODAY 2 $61.16 $3,979 0.1%
LEM 25 $156.66 $3,978 0.1%
Funko 39 $11.80 $3,927 0.1%
Bodum 11 $24.93 $3,922 0.1%
Cambro 83 $21.21 $3,913 0.1%
Blackstone 3 $93.60 $3,887 0.1%
SPRINGSPIRIT 1 $9.99 $3,842 0.1%
Makita 6 $222.49 $3,800 0.1%
Categories

Appliances

Automotive

Baby

Clothing, Shoes & Jewelry

Electronics

Garden & Outdoor

Health & Personal Care

Home & Kitchen

Industrial & Scientific

Musical Instruments

Office Products

Pet Supplies

Sports & Outdoors

Tools & Home Improvement

Toys & Games

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