Axle IT Privacy Policy
Introduction
Axle IT, provides users with advanced price tracking, competitive analysis and brand protection tools that allow the user to better maintain their competitive position and brand reputation through a Software as a Service (SaaS) model. At Axle IT, the privacy and security of our customers and visitors are of paramount importance. Axle IT is committed to protecting the data you share with us.
This policy applies where Axle IT is acting as a data processor and data controller with regards to the personal data you share with us. In this policy, we explain how Axle IT processes information that can be used directly or indirectly to identify an individual collected through use of its website and platform. In other words, the collection and processing of personal data.
Throughout this policy, Axle IT will define the term “User” as an entity where Axle IT has an established relationship. We will also use the term “Visitor”, which we will define as an individual who visits our front-end, Axle IT.com and all subdomains, website.
Any information stored on Axle IT’s platform is treated as confidential. All information is store and processed securely using Secured Socket Layer (SSL) technology. Information is only accessed by authorized personnel.
Axle IT implements and maintains appropriate technical, security, and organizational measures to protect Personal Data against unauthorized or unlawful processing and use, and against accidental loss, destruction, damage, theft or disclosure.
Collection and Use
General
In this section, we have set out to cover the two groups for which data will be collected:
- Website Visitors
- Users
Website Visitors
If you are only a Visitor to our website, and not a user of our platform, then this section is relevant for you.
By visiting the Axle IT website, you consent to the collection and use of your Personal Data as described herein. If you do not agree with the terms set out herein, please do not visit this website. If required by applicable law, we will seek your explicit consent to process Personal Data collected on this website or volunteered by you. Kindly note that any consent will be entirely voluntary. However, if you do not grant the requested consent to the processing of your Personal Data, the use of this website may not be possible.
Axle IT may collect, record and analyze information of Visitors to its website. We may record usage data, which might include your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views, number of visitors and website navigation paths, as well as information about the timing, frequency and pattern of your service use.
Axle IT may collect and process any Personal Data that you volunteer to us in our website’s forms, such as when you register for free services, download files, register for events or webinars, or sign up for information and newsletters. If you provide Axle IT with your social media details, Axle IT may retrieve publicly available information about you from social media.
Personal Data may also comprise of your first and last name, your postal and email address, your telephone number, your job title, data for social networks, your areas of interest, interest in Axle IT, and certain information about the company you are working for (company name, address, email, and phone), as well as information as to the type of relationship that exists between Axle IT and yourself.
Axle IT may use third party services, like Hotjar, Fullstory, Intercom, Mixpanel, to better understand user needs and to optimize our service and the experience. These services help us better understand user behaviours (e.g. time spent on individual pages, links clicked, what users like or don’t, etc.) and enable us to build and maintain our service with user feedback. In the case of such services, cookies and other technologies are used to collect data on user behaviors, and devices. This includes a device's IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Such services store data on our behalf in a pseudonymized user profile. They would be contractually forbidden to sell any information collected on our behalf. No sensitive data like password or credit card numbers are collected.
Purpose of processing personal data
Axle IT uses collected website data to communicate with Visitors, to customize content for Visitors, to show ads on other websites to Visitors, and to improve its website by analyzing how Visitors navigate its website.
Sharing personal data
Axle IT may also share such information with service vendors or contractors in order to provide a requested service or transaction or in order to analyze the Visitor behavior on its website.
Cookies
Cookies are small pieces of information sent by a website to a Visitor’s hard disk. Cookies cannot be used to run programs or deliver viruses to your computer. By continuing to visit the website, you agree to the placement of cookies on your device. If you choose not to accept our cookies, we cannot guarantee that your experience will be as fulfilling as it would otherwise be.
Axle IT may also place cookies from third parties for functional and marketing purposes. The use of cookies is widespread and benefits the surfer. For further information, see Axle IT's Cookie Policy.
Links to other sites
Please be aware that while visiting our site, Visitors can follow links to other sites that are beyond our sphere of influence. Axle IT is not responsible for the content or privacy policy of these other sites.
Users
General
In order to provide services to its Users, Axle IT collects certain types of data from them. This section will describe how User data is collected and used by Axle IT.
Collection of User data
During a User’s registration and later on Axle IT’s platform, they provide information such as name, company name, title, email, address, telephone, and other relevant data. This information is used by Axle IT to identify the User and provide them with support, services, mailings, sales and marketing actions, billing and to meet contractual obligations.
Axle IT Users can at any time access and edit, update or delete their contact details by logging in with their username and password to Axle IT’s platform.
Axle IT Users on certain plans may create more Users with different privilege levels within their account. These Users are identified as Subaccounts. It is the responsibility of the User that creates Subaccount User accounts to choose the level of access each User should have. Once these new Users log into Axle IT, they meet the definition of a User in this policy.
Axle IT will not retain User data longer than is necessary to fulfill the purposes for which it was collected or as required by applicable laws or regulations.
The security of our customer payment information
Axle IT complies with the PCI standards. We use HTTPS and other security best practices to ensure that all our customer's information is handled safely for each transaction. We use https://stripe.com as our payment processor and all privacy matters are guaranteed under their privacy policy. We do not store credit card numbers in our systems.
Choosing Not to Provide, Accessing and Updating your Information
The Website allows you to choose not to provide personally identifiable information. However, if you opt not to disclose information to us, you may not be able to take advantage of certain features of the Website.
Customers may view and change their personally identifiable information by logging into their password-protected account.
It may take a reasonable period of time to respond to any request to cancel or modify an account. If you request the deletion or modification of your personal information maintained by Axle IT, such information may be retained for a period of time in Axle IT’s backup systems as a precaution against system failures. Some information may be retained for longer periods as required by law, contract or auditing requirements.
Retention and Deletion
Axle IT will not retain data longer than is necessary to fulfill the purposes for which it was collected or as required by applicable laws or regulations. When a Users’s account is terminated or expired, all Personal Data collected through the platform will be deleted, as required by applicable law.
Your Rights
You may instruct us to provide you with any personal information we hold about you.
You may instruct us at any time not to process your personal information for marketing purposes.
In practice, you will usually either expressly agree in advance to our use of your personal information for marketing purposes, or we will provide you with an opportunity to opt out of the use of your personal information for marketing purposes.
Our Legal Obligation to Disclose Personal Information
Axle IT will reveal a user’s personal information without his/her prior permission only when we have reason to believe that the disclosure of this information is required to establish the identity of, to contact or to initiate legal proceedings against a person or persons who are suspected of infringing rights or property belonging to Axle IT or to others who could be harmed by the User’s activities or of persons who could (deliberately or otherwise) transgress upon these rights and property. We are permitted to disclose personal information when we have good reason to believe that this is legally required.
Acceptance
We assume that all Visitors of our website and users of Axle IT’s platform have carefully read this document and agree to its contents. If someone does not agree with this privacy policy, they should refrain from using our website and platform. We reserve the right to change our privacy policy as necessity dictates. Continued use of Axle IT’s website and platform after having been informed of any such changes to these conditions implies acceptance of the revised privacy policy. This privacy policy is an integral part of Axle IT's Terms of Use.
