Marketplace Insights Hub

Track Market Movers. Benchmark Your Brand. Stay Ahead.

Fast Rising Sellers - Baby Products

May 20, 2025

A momentum-based seller growth analysis for the Baby Products category on Amazon.com. This report features top sellers with at least 100 listings and annual reviews, ranked by 30-day review velocity. It includes seller name, country, listing count, share of category listings, primary brand focus, brand concentration, and review-based growth signal.

Seller Name Country Listings Category % Primary Brand Brand % Growth (30d/90d)
Moonkie.store CN 139 88% moonkie 100% +49%
Tonpop CN 178 57% kainsy 100% +43%
kiddie world US 297 78% nuk 44% +43%
Jollybows CN 301 98% jollybows 100% +43%
NCVI-XENBEI CN 101 96% ncvi 100% +42%
Smart Sellers US 549 91% nuby 70% +41%
moonybaby TW 118 49% moonybaby 47% +40%
Copper Pearl US 2,020 43% copper pearl 100% +39%
WeeSprout US 129 87% weesprout 100% +38%
AccmorDirect CN 301 59% accmor 100% +36%
KeaWorld SG 9,145 97% keababies 100% +35%
Cumbor CN 103 94% cumbor 89% +35%
Piccolino Baby US 101 93% evenflo 29% +35%
All Together Enterprises - 230 31% osocozy 36% +34%
Comfy Cubs US 1,438 73% comfy cubs 100% +34%
PandaEar US 357 91% pandaear 100% +34%
Momcozy Official Store HK 501 85% momcozy 99% +32%
BLISSFUL LIFE INC US 328 82% blissful diary 100% +31%
GROWNSY Direct CN 117 66% grownsy 98% +31%
PB&RH Inc CN 114 56% phoebus baby 56% +30%
Lusso Gear US 128 68% lusso gear 100% +30%
Indressme CN 113 56% goodpick 72% +30%
Biloban CN 505 75% biloban 73% +29%
Foundations Childrens Products US 289 84% child craft 59% +29%
ruijia CN 124 94% yoofoss 100% +29%
Decowall-US GB 219 74% decowall 96% +28%
Termichy CN 172 98% lulumoon 48% +27%
YOURBABYSHOP US 219 56% franco 25% +27%
Lambs & Ivy US 481 84% lambs & ivy 81% +26%
Fun2BKids US 300 68% delta children 98% +26%
mushie USA US 148 87% mushie 74% +25%
Sweet Jojo Designs US 1,631 70% sweet jojo designs 97% +25%
aden + anais / HALO US 161 96% halo 51% +24%
Esther House US 210 96% maymom 100% +23%
CayMfault CN 214 52% mfault 100% +17%
Damero INC CN 169 28% teamoy 82% +17%
OIAHOMY CN 128 53% oiahomy 100% +16%
Re-Play Products US 517 92% re-play 99% +15%
Amaonm CN 126 67% am amaonm 100% +13%
HOMRITAR CN 173 94% homritar 100% -0%
Categories

Appliances

Automotive

Baby

Clothing, Shoes & Jewelry

Electronics

Garden & Outdoor

Health & Personal Care

Home & Kitchen

Industrial & Scientific

Musical Instruments

Office Products

Pet Supplies

Sports & Outdoors

Tools & Home Improvement

Toys & Games

logo

Axle®IT

At Axle IT, our mission is to empower brands and resellers with data-driven insights and strategic tools that drive success in the competitive e-commerce marketplace. We help businesses protect and grow their brands on Amazon by providing actionable analytics, optimizing performance, and offering comprehensive solutions that turn marketplace challenges into opportunities for growth. Through innovation, intuitive dashboards, and advanced features, we strive to help our clients make informed decisions, maximize visibility, and stay ahead of the competition.

SOLUTIONS
For Brands
Market Insights
Shelf Strategy
Brand Protection
For Sellers
Data-Driven Actions
Keyword Search Strategy
Product Competitiveness
TOOLS
Axle Score
Axle Notice
Axle Alerts
Axle Tracker
Axle Searches
Axle Insights
COMPANY
About
Careers
F.A.Q.
RESOURCES
Free Analytics
Case Studies
Blog
Contact