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Category Brand Performance - Musical Instruments

May 20, 2025

A brand-level performance analysis for the Musical Instruments category on Amazon.com. This report highlights market share trends based on 7-day average sales contribution, and includes ASIN count, average pricing, and estimated monthly sales—offering a snapshot of each brand’s position in the marketplace.

Brand Name	ASIN Count	Avg Price (USD)	Avg Monthly Sales	7-Day Market Share (%)
Shure	184	$452.58	$74,883	10.0%
Rode	82	$185.74	$59,440	7.9%
Bose	5	$939.00	$33,025	4.4%
DJI	2	$193.02	$28,195	3.8%
Yamaha	153	$492.50	$27,509	3.7%
Fender	787	$279.00	$26,872	3.6%
JBL	23	$551.61	$22,949	3.1%
Audio-Technica	135	$232.83	$21,741	2.9%
Zoom	43	$244.60	$16,330	2.2%
Pioneer DJ	48	$805.53	$16,302	2.2%
Alesis	5	$306.80	$16,123	2.1%
BOSS	85	$251.51	$15,649	2.1%
Logitech for Creators	4	$118.57	$15,245	2.0%
Behringer	60	$293.27	$14,655	2.0%
D'Addario	274	$31.40	$14,202	1.9%
Roland	114	$588.17	$13,718	1.8%
AlphaTheta	6	$1,184.00	$12,783	1.7%
HyperX	4	$79.37	$12,728	1.7%
YAMAHA	99	$525.66	$12,697	1.7%
PQRQP	1	$39.98	$12,302	1.6%
Ernie Ball	165	$22.98	$8,532	1.1%
Focusrite	14	$460.52	$8,276	1.1%
Tascam	18	$313.34	$8,069	1.1%
SENNHEISER	23	$408.34	$7,993	1.1%
Numark	9	$321.99	$7,842	1.0%
PreSonus	44	$500.07	$7,398	1.0%
Vandoren	158	$83.18	$6,686	0.9%
MusicNomad	53	$21.04	$6,625	0.9%
JBL Professional	8	$595.29	$6,396	0.9%
CHAUVET DJ	159	$326.45	$5,911	0.8%
Elgato	2	$144.99	$5,577	0.7%
Samson	107	$157.19	$5,021	0.7%
Elixir	20	$24.97	$4,840	0.6%
Planet Waves	112	$25.06	$4,336	0.6%
Casio	25	$424.01	$4,309	0.6%
ZOOM	9	$236.10	$4,215	0.6%
Ortofon	61	$183.61	$4,110	0.5%
Hercules	63	$86.66	$3,748	0.5%
TC Electronic	16	$137.14	$3,704	0.5%
Jim Dunlop	150	$33.79	$3,540	0.5%
Pyle	12	$27.64	$3,537	0.5%
SNARK	15	$22.50	$3,476	0.5%
MOTU	5	$542.57	$3,434	0.5%
Sennheiser Pro Audio	29	$687.81	$3,427	0.5%
Gator	53	$142.52	$3,111	0.4%
Evans	121	$46.89	$3,100	0.4%
beyerdynamic	6	$212.48	$3,077	0.4%
Peterson	9	$187.85	$2,959	0.4%
Universal Audio	39	$1,017.47	$2,956	0.4%
AudioControl	2	$88.50	$2,723	0.4%
Radial Engineering	72	$280.99	$2,654	0.4%
Hercules DJ	10	$157.02	$2,635	0.4%
Furman	12	$284.32	$2,629	0.4%
Manhasset	12	$38.61	$2,583	0.3%
Korg	72	$384.94	$2,582	0.3%
Electro-Voice	63	$620.21	$2,571	0.3%
ARTURIA	31	$499.76	$2,544	0.3%
Novation	16	$558.29	$2,538	0.3%
Thomastik-Infeld	83	$76.29	$2,387	0.3%
Hohner	16	$858.75	$2,362	0.3%
RØDE Microphones	6	$184.33	$2,353	0.3%
Tama	121	$136.91	$2,322	0.3%
Vic Firth	184	$24.17	$2,293	0.3%
Solid State Logic	4	$557.49	$2,231	0.3%
Mackie	82	$306.49	$2,211	0.3%
Audient	10	$404.11	$2,124	0.3%
Sennheiser	33	$487.91	$2,050	0.3%
TC Helicon	8	$197.73	$1,941	0.3%
Native Instruments	14	$397.99	$1,937	0.3%
MOYLEAF	1	$49.99	$1,923	0.3%
MARTIN	88	$377.59	$1,743	0.2%
Hercules Stands	34	$54.11	$1,741	0.2%
Ibanez	187	$454.26	$1,724	0.2%
Sony	18	$430.53	$1,712	0.2%
Dunlop	86	$18.70	$1,680	0.2%
Gibraltar	230	$75.69	$1,642	0.2%
Audio Control	1	$85.00	$1,635	0.2%
adj	127	$282.79	$1,624	0.2%
Pirastro	17	$71.06	$1,564	0.2%
Kanto	3	$699.49	$1,538	0.2%
Latin Percussion	346	$165.23	$1,510	0.2%
OnStage	219	$86.63	$1,476	0.2%
K&M	42	$71.06	$1,434	0.2%
Voodoo Lab	9	$218.61	$1,419	0.2%
MXR	23	$90.45	$1,386	0.2%
Boss	15	$207.76	$1,317	0.2%
Other	10	$18.83	$1,289	0.2%
JIM DUNLOP	179	$34.89	$1,279	0.2%
LR Baggs	22	$233.06	$1,183	0.2%
AKG	37	$233.17	$1,167	0.2%
Pig Hog	103	$25.21	$1,154	0.2%
Remo	183	$36.93	$1,117	0.1%
Levy's	70	$40.06	$1,105	0.1%
On-Stage	27	$40.06	$1,104	0.1%
HOSA	122	$35.89	$1,089	0.1%
DW	64	$177.78	$1,083	0.1%
Soundcraft	9	$859.00	$1,017	0.1%
Mogami	58	$105.29	$973	0.1%
Fishman	27	$201.63	$941	0.1%
ProMark	55	$22.23	$905	0.1%
Gear Keeper	2	$23.48	$857	0.1%
Decksaver	78	$78.89	$851	0.1%
M-Audio	5	$210.89	$840	0.1%
DR Strings	124	$22.22	$819	0.1%
Zeelink	1	$99.99	$769	0.1%
Steven Slate Audio	1	$399.00	$767	0.1%
Dante	1	$199.00	$765	0.1%
SE ELECTRONICS	38	$333.36	$764	0.1%
SMD	1	$197.99	$762	0.1%
PHILIPS	2	$91.98	$762	0.1%
La Bella	24	$43.72	$703	0.1%
Monoprice	31	$43.53	$691	0.1%
Electro-Harmonix	101	$165.66	$675	0.1%
Strymon	14	$288.29	$671	0.1%
RØDE	1	$29.00	$669	0.1%
Truetone	3	$114.99	$654	0.1%
Schaller	9	$26.88	$643	0.1%
Legere	37	$38.31	$636	0.1%
Dayton Audio	3	$68.56	$635	0.1%
Soundstream	3	$59.91	$617	0.1%
Squier	7	$365.32	$615	0.1%
Meinl Percussion	60	$73.61	$608	0.1%
BACH	7	$97.70	$584	0.1%
SoundSwitch	1	$299.00	$575	0.1%
JBL PROFESSIONAL	1	$299.00	$575	0.1%
Shadow Electronics	1	$299.00	$575	0.1%
Blue Juice	2	$11.87	$575	0.1%
Everest	6	$19.28	$568	0.1%
Blackstar	6	$287.89	$562	0.1%
Seiko	5	$36.51	$554	0.1%
Gator Frameworks	10	$99.65	$538	0.1%
Lewitt	12	$480.28	$536	0.1%
Logitech G	1	$45.99	$531	0.1%
DigiTech	11	$199.79	$525	0.1%
Kala	56	$136.66	$503	0.1%
Eliminator	6	$199.99	$500	0.1%
Gemini Sound	32	$183.84	$484	0.1%
Stringjoy	6	$13.78	$433	0.1%
IsoAcoustics	10	$213.33	$413	0.1%
ART	48	$195.45	$391	0.1%
Audinate	3	$185.67	$383	0.1%
AIAIAI	1	$199.00	$383	0.1%

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Category Brand Performance - Musical Instruments

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