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Category Brand Performance - Musical Instruments

April 26, 2025

A brand-level performance analysis for the Musical Instruments category on Amazon.com. This report highlights market share trends based on 7-day average sales contribution, and includes ASIN count, average pricing, and estimated monthly sales—offering a snapshot of each brand’s position in the marketplace.

Brand Name	ASIN Count	Avg Price (USD)	Avg Monthly Sales	7-Day Market Share (%)
DJI	5	$181.00	$103,835	11.6%
Shure	198	$421.47	$80,646	9.0%
Rode	83	$183.04	$61,346	6.9%
JBL	33	$491.65	$51,409	5.7%
Pioneer DJ	48	$908.39	$39,686	4.4%
Bose	4	$574.00	$26,871	3.0%
YAMAHA	250	$459.39	$26,154	2.9%
Audio-Technica	133	$215.69	$24,472	2.7%
Behringer	66	$268.65	$24,384	2.7%
Zoom	52	$240.02	$23,226	2.6%
HyperX	5	$84.06	$22,482	2.5%
Logitech for Creators	3	$120.42	$19,400	2.2%
Fender	801	$242.78	$17,597	2.0%
Alesis	5	$312.82	$16,123	1.8%
BOSS	106	$228.66	$15,566	1.7%
Elgato	4	$136.49	$13,326	1.5%
Roland	115	$677.21	$12,499	1.4%
D'Addario	267	$31.79	$11,103	1.2%
Hercules	103	$91.44	$10,988	1.2%
PQRQP	1	$39.99	$10,767	1.2%
Ernie Ball	184	$20.66	$10,560	1.2%
Sennheiser	83	$515.29	$10,045	1.1%
Tascam	19	$236.56	$9,596	1.1%
Yamaha	11	$436.53	$8,636	1.0%
Planet Waves	122	$26.24	$7,744	0.9%
Focusrite	13	$435.41	$7,433	0.8%
Vandoren	158	$80.45	$7,077	0.8%
JIM DUNLOP	410	$25.44	$6,623	0.7%
Universal Audio	46	$988.57	$6,317	0.7%
MusicNomad	53	$18.67	$6,312	0.7%
AlphaTheta	6	$1,165.65	$6,207	0.7%
Numark	9	$259.01	$5,988	0.7%
Elixir	24	$21.82	$5,887	0.7%
PreSonus	39	$372.43	$5,359	0.6%
Ortofon	61	$188.32	$4,932	0.6%
Casio	39	$539.59	$4,839	0.5%
CHAUVET DJ	157	$335.12	$4,646	0.5%
Samson	105	$157.83	$4,643	0.5%
Pyle	12	$59.18	$4,114	0.5%
ARTURIA	38	$480.41	$4,057	0.5%
Gator	49	$141.84	$3,740	0.4%
Mackie	94	$316.04	$3,640	0.4%
Korg	72	$354.43	$3,371	0.4%
MOTU	5	$502.57	$3,338	0.4%
Radial Engineering	69	$263.42	$3,159	0.4%
Evans	126	$46.10	$3,131	0.3%
beyerdynamic	6	$212.87	$3,096	0.3%
Peterson	8	$95.38	$3,076	0.3%
TC Electronic	17	$122.06	$3,015	0.3%
SNARK	15	$20.41	$2,886	0.3%
Gemini Sound	38	$188.45	$2,828	0.3%
AudioControl	2	$88.50	$2,723	0.3%
Manhasset	13	$44.23	$2,600	0.3%
Furman	11	$238.52	$2,522	0.3%
Electro-Voice	62	$615.37	$2,437	0.3%
Hohner Accordions	3	$468.33	$2,346	0.3%
Thomastik-Infeld	69	$77.03	$2,251	0.3%
RØDE Microphones	5	$210.60	$2,146	0.2%
Vic Firth	175	$24.16	$2,140	0.2%
K&M	42	$84.65	$2,128	0.2%
NUX	27	$159.48	$2,121	0.2%
Allen & Heath	39	$1,150.66	$2,115	0.2%
Pirastro	19	$80.63	$1,981	0.2%
Native Instruments	13	$411.88	$1,937	0.2%
OnStage	236	$86.70	$1,936	0.2%
TC Helicon	8	$158.44	$1,882	0.2%
Audient	10	$369.08	$1,814	0.2%
Thomastik	9	$72.97	$1,742	0.2%
Sony	18	$449.29	$1,715	0.2%
Tama	125	$132.52	$1,706	0.2%
tune-bot	2	$84.95	$1,672	0.2%
adj	121	$293.46	$1,657	0.2%
MARTIN	79	$367.00	$1,652	0.2%
M-Audio	7	$172.81	$1,638	0.2%
LR Baggs	20	$230.05	$1,621	0.2%
Audio Control	1	$83.00	$1,596	0.2%
Latin Percussion	333	$153.20	$1,502	0.2%
Gibraltar	245	$76.01	$1,478	0.2%
Voodoo Lab	10	$220.49	$1,471	0.2%
Solid State Logic	4	$557.49	$1,461	0.2%
MXR	44	$116.78	$1,407	0.2%
Ibanez	190	$430.62	$1,362	0.2%
Levy's	65	$42.35	$1,250	0.1%
Koshi	1	$161.46	$1,242	0.1%
Novation	13	$580.13	$1,231	0.1%
Pig Hog	103	$24.53	$1,218	0.1%
DW	68	$149.48	$1,188	0.1%
Mogami	58	$98.07	$1,043	0.1%
Zeelink	1	$89.99	$1,038	0.1%
Kyser	2	$24.95	$1,008	0.1%
HOSA	165	$33.13	$989	0.1%
Gator Frameworks	13	$105.82	$976	0.1%
Gear Keeper	2	$23.48	$857	0.1%
Fishman	29	$216.20	$808	0.1%
Remo	169	$36.36	$807	0.1%
La Bella	23	$38.75	$801	0.1%
Dante	1	$199.00	$765	0.1%
SMD	1	$197.99	$762	0.1%
DR Strings	129	$22.41	$714	0.1%
Dayton Audio	4	$55.66	$700	0.1%
ProMark	50	$20.60	$693	0.1%
Decksaver	82	$75.92	$674	0.1%
Kanto	2	$599.99	$673	0.1%
Crown	9	$1,465.48	$671	0.1%
Strymon	14	$288.29	$671	0.1%
RØDE	1	$29.00	$669	0.1%
Legere	37	$39.88	$651	0.1%
Meinl Percussion	56	$65.37	$648	0.1%
Astatic	5	$40.37	$643	0.1%
Kala	83	$144.21	$638	0.1%
Soundstream	3	$59.91	$617	0.1%
Jackson	84	$320.48	$615	0.1%
Squier	1	$319.99	$615	0.1%
Shadow Electronics	1	$318.50	$613	0.1%
Electro-Harmonix	97	$168.91	$606	0.1%
AKG	37	$245.61	$595	0.1%
Pedaltrain	13	$131.35	$577	0.1%
ADAM Audio	8	$743.74	$577	0.1%
Blue Juice	2	$11.87	$575	0.1%
SoundSwitch	1	$299.00	$575	0.1%
Everest	6	$19.11	$568	0.1%
Seiko	5	$36.69	$554	0.1%
Tearstone	2	$13.67	$551	0.1%
Blackstar	6	$279.18	$544	0.1%
Lewitt	13	$493.74	$536	0.1%
DigiTech	12	$203.19	$534	0.1%
BACH	6	$90.07	$504	0.1%
Logitech G	1	$32.00	$492	0.1%
SE Electronics	18	$126.52	$475	0.1%

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Category Brand Performance - Musical Instruments

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