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Category Brand Performance - Sports & Outdoors

June 14, 2025

A brand-level performance analysis for the Sports & Outdoors category on Amazon.com. This report highlights market share trends based on 7-day average sales contribution, and includes ASIN count, average pricing, and estimated monthly sales—offering a snapshot of each brand’s position in the marketplace.

Brand Name ASIN Count Avg Price (USD) Avg Monthly Sales 7-Day Market Share (%)
HOLOSUN 37 $310.21 $104,131 4.0%
Garmin 29 $416.83 $95,667 3.7%
Streamlight 84 $111.07 $70,279 2.7%
Coleman 73 $72.29 $67,092 2.6%
Sperax 1 $169.99 $65,381 2.5%
Fitbit 6 $109.37 $64,211 2.5%
Intex 26 $52.84 $61,271 2.4%
Minn Kota 54 $298.48 $56,138 2.2%
Bushnell 16 $159.14 $44,749 1.7%
Titleist 42 $86.51 $43,492 1.7%
Sig Sauer 66 $186.99 $41,091 1.6%
Igloo 65 $45.95 $40,759 1.6%
TaylorMade 148 $195.04 $38,311 1.5%
Vortex 81 $303.37 $35,346 1.4%
Gamo 43 $90.76 $34,788 1.3%
SHIMANO 261 $53.06 $34,531 1.3%
Thule 46 $297.81 $31,757 1.2%
Attwood 197 $28.62 $30,792 1.2%
Umarex 58 $94.01 $30,043 1.2%
Kryptonite 39 $70.45 $25,104 1.0%
Onyx 33 $47.61 $24,528 0.9%
WILSON 123 $95.71 $23,011 0.9%
Continental 67 $68.87 $22,279 0.9%
Penn 21 $25.88 $22,212 0.9%
Park Tool 84 $38.87 $20,879 0.8%
Hydro Flask 63 $28.97 $20,800 0.8%
STAR BRITE 60 $22.74 $20,780 0.8%
Franklin Sports 78 $43.27 $19,709 0.8%
Nike 113 $33.26 $19,515 0.8%
Rawlings 90 $128.21 $18,714 0.7%
Plano 93 $39.10 $18,468 0.7%
47 50 $27.33 $17,637 0.7%
Magpul 72 $56.87 $17,299 0.7%
Callaway 51 $132.32 $15,437 0.6%
Trijicon 21 $250.14 $15,032 0.6%
Topps 26 $37.72 $15,021 0.6%
ONYX 2 $72.49 $14,422 0.6%
Panini 42 $32.23 $13,884 0.5%
Crosman 35 $45.35 $13,836 0.5%
Caldwell 51 $58.43 $13,676 0.5%
EOTECH 12 $594.93 $13,116 0.5%
HotHands 25 $20.29 $13,019 0.5%
SRAM 72 $56.00 $11,934 0.5%
STANLEY 5 $44.97 $11,890 0.5%
SEACHOICE 111 $22.78 $11,656 0.4%
FUN PAC 1 $29.97 $11,527 0.4%
Smith & Wesson 40 $30.89 $11,281 0.4%
Champion Sports 51 $27.65 $11,267 0.4%
Kuat 18 $447.10 $11,098 0.4%
Osprey 28 $146.60 $10,848 0.4%
Leupold 33 $341.40 $10,744 0.4%
Easton 96 $137.88 $10,076 0.4%
Cold Steel 116 $46.09 $10,039 0.4%
Jetboil 15 $102.59 $9,878 0.4%
303 Products 6 $17.36 $9,558 0.4%
Pride Golf Tee 9 $9.32 $9,489 0.4%
Srixon 21 $31.74 $9,210 0.4%
Daisy 25 $28.61 $9,203 0.4%
Muc-Off 20 $22.29 $8,970 0.3%
Moultrie 13 $76.58 $8,157 0.3%
WIFFLE 9 $19.34 $8,148 0.3%
SABRE 25 $20.06 $8,144 0.3%
Heater 10 $139.41 $8,094 0.3%
Topeak 45 $41.73 $8,077 0.3%
MTM 53 $19.80 $7,423 0.3%
PETZL 52 $65.90 $7,366 0.3%
DEWALT 4 $208.16 $7,189 0.3%
Walker's 33 $38.31 $7,156 0.3%
Birchwood Casey 82 $23.14 $6,965 0.3%
YakAttack 35 $38.00 $6,919 0.3%
Kershaw 34 $35.68 $6,876 0.3%
Sun Mountain 22 $269.59 $6,857 0.3%
New Era 53 $27.33 $6,684 0.3%
Tipton 15 $55.03 $6,539 0.3%
INTEX 4 $26.23 $6,515 0.3%
Samsung 1 $54.98 $6,344 0.2%
Augason Farms 2 $20.89 $6,343 0.2%
Coast 10 $40.22 $6,295 0.2%
Real Avid 41 $40.83 $6,224 0.2%
GCI Outdoor 1 $80.32 $6,178 0.2%
Frankford Arsenal 29 $52.43 $6,106 0.2%
Speedo 21 $26.01 $6,005 0.2%
Quicksilver 20 $73.84 $5,905 0.2%
AIRHEAD 49 $53.03 $5,870 0.2%
Reliance Controls 1 $14.97 $5,758 0.2%
Boat Bling 7 $34.67 $5,479 0.2%
Rapala 47 $20.47 $5,472 0.2%
THERABAND 6 $20.50 $5,464 0.2%
FootJoy 32 $23.38 $5,430 0.2%
Yakima 14 $239.24 $5,381 0.2%
Millennium Marine 5 $105.21 $5,331 0.2%
Hornady 41 $50.30 $5,328 0.2%
Boss Life 3 $31.11 $5,307 0.2%
CHAMPRO 69 $27.32 $5,297 0.2%
Camp Chef 1 $134.99 $5,192 0.2%
Bridgestone Golf 17 $30.36 $5,190 0.2%
Giro 57 $111.38 $5,180 0.2%
Wahoo Fitness 1 $264.40 $5,085 0.2%
ACR 8 $121.08 $5,077 0.2%
HEAD 59 $29.71 $5,062 0.2%
Scotty 56 $25.09 $5,039 0.2%
Selkirk Sport 4 $84.24 $4,965 0.2%
MAGMA 9 $154.49 $4,910 0.2%
YONEX 45 $36.59 $4,800 0.2%
BELL 55 $60.13 $4,780 0.2%
Lee Precision 70 $31.92 $4,777 0.2%
Milwaukee 8 $89.30 $4,672 0.2%
Hoppe's 43 $10.27 $4,577 0.2%
TACTACAM 2 $98.50 $4,538 0.2%
Wheeler 18 $55.07 $4,405 0.2%
O'Brien 7 $111.61 $4,354 0.2%
Nalgene 34 $12.23 $4,305 0.2%
Avian-X 9 $94.08 $4,268 0.2%
Scepter 5 $61.92 $4,156 0.2%
ReadyWise 4 $84.99 $4,146 0.2%
Daphne's Headcovers 44 $27.45 $4,136 0.2%
Full Throttle 14 $49.76 $4,121 0.2%
Louisville Slugger 24 $187.66 $4,093 0.2%
Brita 4 $20.40 $4,023 0.2%
Rule 20 $117.93 $4,013 0.2%
Oakley 46 $187.95 $4,010 0.2%
Berkey 3 $133.33 $3,965 0.2%
Shearwater Research 4 $658.75 $3,962 0.2%
Tommy Bahama 2 $117.50 $3,923 0.2%
SOG 45 $59.29 $3,907 0.2%
Tachikara 19 $38.33 $3,863 0.1%
Nexbelt 4 $52.21 $3,802 0.1%
SPYPOINT 6 $99.94 $3,757 0.1%
BOG 11 $129.36 $3,740 0.1%
Victorinox 9 $31.11 $3,672 0.1%
E-Z UP 1 $189.98 $3,653 0.1%
Funko 85 $13.39 $3,618 0.1%
Mattel 12 $29.07 $3,584 0.1%
Jabsco 8 $144.94 $3,572 0.1%
Spyderco 32 $110.36 $3,542 0.1%
Peltor 3 $58.26 $3,537 0.1%
Hunters Specialties 29 $12.97 $3,449 0.1%
THE NORTH FACE 16 $81.49 $3,446 0.1%
MSR 19 $89.46 $3,441 0.1%
YETI 29 $85.25 $3,422 0.1%
WOW Sports 6 $79.32 $3,408 0.1%
T-H Marine 20 $71.78 $3,374 0.1%
Burris 19 $137.51 $3,352 0.1%
Hogue 51 $22.33 $3,349 0.1%
Callaway Golf 12 $151.40 $3,340 0.1%
Finish Line 24 $15.65 $3,316 0.1%
Rust-Oleum 5 $64.77 $3,306 0.1%
Wise 31 $80.33 $3,293 0.1%
Lucas Oil 13 $25.61 $3,251 0.1%
KIRKLAND 12 $23.41 $3,207 0.1%
Daiwa 22 $78.22 $3,189 0.1%
Buck Knives 13 $44.34 $3,181 0.1%
Golf Pride 30 $12.17 $3,168 0.1%
Lyman 30 $36.03 $3,130 0.1%
CamelBak 43 $42.35 $3,116 0.1%
TYR 39 $19.95 $3,110 0.1%
Gas One 7 $20.19 $3,063 0.1%
Chriffer 1 $25.99 $2,999 0.1%
NiteRider 20 $39.77 $2,971 0.1%
Extreme Max 16 $49.92 $2,969 0.1%
Vertx 8 $76.83 $2,938 0.1%
adidas 105 $40.18 $2,915 0.1%
Boulder 1 $74.99 $2,884 0.1%
Chamois Butt'r 5 $21.39 $2,876 0.1%
Bones 18 $33.18 $2,864 0.1%
Razor 9 $56.89 $2,766 0.1%
Fiskars 1 $34.28 $2,637 0.1%
Swagman 3 $76.65 $2,635 0.1%
Whitetail Institute 11 $35.77 $2,595 0.1%
Bob's Machine 1 $1,340.27 $2,577 0.1%
LostGolfBalls 2 $66.66 $2,572 0.1%
Cannon 20 $91.33 $2,464 0.1%
Bag Boy 9 $106.28 $2,455 0.1%
Shoreline Marine 4 $10.85 $2,441 0.1%
Lifetime 4 $242.46 $2,423 0.1%
Babolat 20 $77.99 $2,415 0.1%
Therm-a-Rest 14 $111.49 $2,387 0.1%
OZARK TRAIL 2 $103.00 $2,377 0.1%
EvoShield 37 $57.22 $2,371 0.1%
Hiplok 4 $167.79 $2,362 0.1%
TRUGLO 53 $47.49 $2,353 0.1%
Master Lock 8 $12.99 $2,344 0.1%
Otis Technology 17 $34.46 $2,339 0.1%
Magura 12 $57.61 $2,336 0.1%
PENN 8 $127.99 $2,334 0.1%
Klein Tools 6 $43.90 $2,300 0.1%
Pelican 13 $165.51 $2,299 0.1%
BUBBA 3 $107.65 $2,296 0.1%
Cleveland Golf 24 $164.53 $2,289 0.1%
Cloud-9 16 $36.16 $2,284 0.1%
SAMSUNG 2 $52.85 $2,275 0.1%
Tourna 18 $18.36 $2,272 0.1%
Howies 29 $11.55 $2,265 0.1%
Gaiam 12 $24.23 $2,263 0.1%
DeMarini 20 $256.61 $2,249 0.1%
Crankbrothers 26 $62.48 $2,224 0.1%
Surefire 6 $194.13 $2,211 0.1%
SureFire 13 $163.61 $2,205 0.1%
FRABILL 13 $32.96 $2,163 0.1%
MERCURY 1 $55.99 $2,153 0.1%
Categories

Appliances

Automotive

Baby

Clothing, Shoes & Jewelry

Electronics

Garden & Outdoor

Health & Personal Care

Home & Kitchen

Industrial & Scientific

Musical Instruments

Office Products

Pet Supplies

Sports & Outdoors

Tools & Home Improvement

Toys & Games

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